Most canvass training is a week of ride-alongs and a binder. We design structured onboarding systems using validated frameworks, spaced repetition, and measurable skill progression. Your training should predict retention, not just fill a schedule.
Most canvass programs front-load training and then assume learning sticks. It doesn't. We use the SMMOF framework—Skills, Motivation, Mindsets, Outside Issues, Foundations—to design training systems that address behavior change at every level. Spaced repetition reinforces learning. Measurable benchmarks track progress. Your training should predict who stays and who leaves, and equip people to succeed.
This approach works for programs with high first-30-day attrition, vendors with inconsistent onboarding across sites, and organizations building training from scratch or scaling and losing quality in the process.
Not a week. Ten days, designed to sequence skills and behavior change. Covers canvassing fundamentals, fundraising psychology, handling objections, and donor-centered approach.
Skills, Motivation, Mindsets, Outside Issues, Foundations. We identify what's actually blocking performance and design coaching that addresses it.
Learning fades fast without reinforcement. We design a schedule for reviewing key skills at optimal intervals after initial training.
You can see if trainees are actually learning. Benchmarks for day 5, day 10, day 20, and day 30 so you know who's on track.
For vendor programs and large in-house programs, we set standards for who can train. Consistency across sites.
Which training benchmarks predict retention? We build a model so you can see which early indicators matter most.
Better training designed with behavior change in mind. People who make it through training are more likely to stay.
For vendor programs, every site trains the same way. No more variation between locations.
You can see learning happening. Benchmarks that track real progress, not hope.
You know which training elements drive retention. Data-informed improvements cycle through.
6–10 weeks for design, curriculum development, trainer certification, and rollout preparation. For vendor programs, add 2–4 weeks for implementation across sites.
Training design works best with these complementary services:
SMMOF stands for Skills, Motivation, Mindsets, Outside Issues, Foundations. It's a training design framework that helps you diagnose why people struggle and design training that addresses root causes. Someone might quit because they can't do the job (skills), or because they don't believe in the mission (mindsets), or because childcare fell through (outside issues). Good training addresses all five.
Yes. We design a standardized curriculum and trainer standards that vendors follow. We work with your vendor to implement and certify trainers. For in-house programs, we handle implementation directly.
We track skill benchmarks during training, early performance metrics after training, and retention cohort by cohort. Over time, you'll see which training elements predict who stays. That data drives iterations to the curriculum.