Privacy Policy.

How The Canvass by LFG Group collects, uses, and protects your information. Last updated: March 2026.

What this policy covers

This privacy policy describes how The Canvass, a practice of LFG Group ("we," "us," or "our"), handles information when you visit thecanvass.net. We do not operate user accounts, sell products online, or process payments through this site. Our site is an informational resource for nonprofit organizations exploring face-to-face fundraising consulting and program development services.

Information we collect

Information you provide directly

When you submit a contact form or book a call through our scheduling tool, you provide information such as your name, email address, organization, and the details of your inquiry. These forms are powered by HubSpot.

Information collected automatically

When you browse the site, we collect standard analytics data including pages visited, time on site, referring URL, browser type, device type, and general geographic location (city or region level, not precise location). This data is collected through Google Analytics 4 (via Google Tag Manager) and HubSpot's tracking pixel. Both require your cookie consent before activating.

Cookies and consent

We use Cookiebot as our consent management platform. When you first visit the site, a consent banner appears. No analytics or marketing cookies are set until you provide consent.

If you decline cookies, only strictly necessary cookies (such as the consent cookie itself) are stored.

Cookie categories

  • Necessary — Required for the consent banner to function. Always active.
  • Analytics — Google Analytics and HubSpot. Helps us understand how visitors use the site.
  • Marketing — HubSpot tracking pixel. Used to manage our CRM pipeline.

You can change your cookie preferences at any time by clicking the Cookiebot icon in the lower-left corner of the site.

How we use your information

  • To respond to your inquiries and provide the services you request.
  • To understand how visitors use the site so we can improve content and user experience.
  • To manage our customer relationship pipeline via HubSpot CRM.
  • To follow up on inquiries that may be relevant to our consulting network.

How we share your information

GTG Network

If you submit an inquiry, your lead information (name, email, organization, and stated need) may be shared with the GTG Network, a network of independent consultants who work alongside LFG Group. We share lead information only — not your browsing behavior, analytics data, or engagement data.

Service providers

We use third-party tools to operate the site. These providers process data on our behalf according to their own privacy policies:

We do not sell your personal information.

We may disclose information if required by law or to protect our legal rights.

Your choices

  • Cookie preferences — Manage or withdraw consent at any time through the Cookiebot consent banner or icon.
  • Contact forms — Submitting a form is entirely voluntary.
  • Opt out of analytics — You can use browser settings or extensions (like Google Analytics Opt-Out) to prevent analytics tracking.
  • Request data deletion — Contact us to request that we delete any personal information we hold about you.

Data retention

Contact form submissions and CRM records are retained as long as they remain relevant to potential or active business relationships. Analytics data is retained according to the default retention periods of Google Analytics and HubSpot. Cookie consent records are managed by Cookiebot.

Data security

We use HTTPS encryption, security headers, and access controls to protect information transmitted to and stored on our site. While no system is completely secure, we take reasonable steps to protect your data.

Children's privacy

This site is not directed at children under 16. We do not knowingly collect personal information from children. If you believe a child has submitted information through our site, please contact us and we will delete it promptly.

Changes to this policy

We may update this policy from time to time. When we do, we will update the "Last updated" date at the top of this page. We encourage you to review this page periodically.

Questions?

If you have questions about this privacy policy or how we handle your data, please visit our contact page.